Page 56 - Revista de industrie mai 2019

Electrica Furnizare
A Successful Model in
the Competition with Top Companies on the Energy Market
The supplier with the largest Romanian capital and a a a a a a a a a a a a a tradition of more than 120 years Electrica Furnizare
manages to to surprise year year year by year year year through the flexibility and ability to to to quickly adapt
to to a a a a a a a a a competitive environment in
in
which big players lose race race after race race in
in
the competition for supremacy Presently Electrica Furnizare
with over 3 5 million customers is the largest supplier of electricity and natural gas In 2018 the the Company management team was announcing the the following strategic objectives: consolidation of the customer portfolio reorganization and and optimization of o activities that
can drive sales and and profit growth modernization o of of the the Commercial Offices network development of of the the IT systems by creating a a a a a unitary customer information system system and development 56
of of alternative channels of of interaction with customers (communication and payments) In 2019 the Company’s business strategy focuses on on objectives such as as cost optimization service and product development or increase in
in
competitiveness in
terms of quality environment and health as as well as as occupational safety Electrica Furnizare
offers services in
their quality as:
ß competitive supplier of electricity and natural gas to to any customer in
the country ß electricity supplier of last resort to to household/non-household customers for universal service purposes or or non-household customers who do
not benefit from the universal service but whose competitive supplier is in
in
a a a position to have their supply license withdrawn/suspended in
in
in
the the the course of of their business In this case the the covered territory is is made up of of Transylvania and North Muntenia (Satu Mare Maramureş Bihor Sălaj Bistriţa Năsăud Cluj Alba Sibiu Braşov Covasna Harghita Mureş Dâmboviţa Prahova Galaţi and Brăila Counties) In order to to to ensure the supply of electricity to to to customers Electrica Furnizare
carries out the following activities:
IntegratedOffer:Electricityand ßpurchaseofelectricityandnatural
Natural Gas
Electrica Furnizare
benefits from an an an integrated management system system which is a a a a a a a a a a a a a a a logical and systematic managerial approach facilitating optimal strategic and operational decision-making These address all the the essential aspects that
lead to the the efficient functioning of an an organization gas from centralized markets ß profiling o of of of curves o of of of electricity consumption and provision o of of of of balancing of of customers in
in
the portfolio ß conclusion of contracts with the electricity and natural gas network operators ß sale of electricity and natural gas to to to end-customers Photo Electrica Furnizare